WIPL Prediction 2023: WIPL Media Rights: Another pioneer in the digitization of cricket
Women’s IPL media rights not only fetched a sizable price, they likely set the roadmap for future broadcasting deals. In the future, bidding may apply primarily to digital rights, while bidding for linear rights will be of secondary importance. Not long ago, the situation was reversed, and TV rights became more important. If anything, the bidding pattern for WIPL media … Read more